In the previous installments of our series, we have addressed the key factors for a brand new business. Now we complete the process of setting our business up for success with the elements of Staffing and Strengthening.

11. Staffing: Magnetizing Like-Minded People to Implement and Enhance Your Vision

Even in the early stages of your business, you should delegate some tasks that could be profitably done by another person. As it grows, this is even more important! The Purposeful Entrepreneur must be careful to attract only like-minded people that are in integrity with the owner’s vision. Otherwise, it will be difficult or impossible to maintain the expression of the business’ key purpose throughout its various divisions and departments. There are three types of tasks which need to be completed in each business; at this stage at least two of them should be delegated so that the owner can focus on the creative, visionary tasks. This factor examines to what extent that has been done.

This factor answers the question, “How do we manage our resources (especially people)?” for the established business.

12. Strengthening: Leveraging the Success You Have Created

Once all 11 of the previous factors are in place, they pave the way for massive success…but then the question becomes, can you, the owner, let that success in? Or will you unconsciously sabotage things or become a bottleneck in your business to keep it smaller and more comfortable for you? It is difficult for entrepreneurs to let go of the tendency to “do it all myself,” and to allow others to bring their contributions to even the strategic level of the business. Yet that is called for here.

Often, the business reaches a point where it needs to reinvent itself, or the owner begins to lose interest when he/she is no longer creatively expressing on a regular basis. Re-allocating responsibilities – and perhaps even moving on to a new enterprise – may be considered here. Developing an exit strategy for the business and considering how to leverage the success it has enjoyed to date through franchising, licensing, distributorships, or other methods are among the issues evaluated here.

This factor answers the question, “How do we communicate what we do – now?” for the established business.

rganize what we do – now?” for the established business.

Evaluate all 12 factors of Purposeful Entrepreneurship in YOUR business with our Purposeful Entrepreneur Compass today: http://www.purposefulentrepreneur.com/assessment.html

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